Finding new clients who want to work with you may be challenging when starting your VA business. One of the best ways to expand your client base is through your website. To help you increase engagement on your site, we have put together a couple of ways you can bring in more traffic.
Using Keywords
Using keywords is a great way to make your website content more popular. Identifying the keywords and phrases potential clients are searching for can help you create content that ranks highly in search engine results. Ranking higher means your website will come up faster when people search for similar content. SEO (search engine optimization) is key to driving traffic to your site.
Website Links & Collaborations
Getting other websites to link to your VA website can help improve your search engine rankings and drive more traffic to your site. One way to build links is to guest post on other blogs or websites within your industry. You can also reach out to other businesses or websites and offer to write a review in exchange for a link back to your website.
Social Media
It may seem obvious, but improving your social media presence is one of the best ways to increase traffic on your website. Social media platforms such as Instagram and Pinterest can significantly promote your VA website and attract new visitors. For the best reach, include links to your website and blog posts on your social media profiles and individual posts.
Email Marketing
Email marketing can be an effective way to drive traffic to your website if you have a list of subscribers. Consider sending out newsletters or promotional emails with links to your latest blog posts or other content on your website. This can increase interaction with your website and help promote your latest business ventures.
Posting Consistently
Posting content to your website and blog consistently is possibly the best way to increase interaction with your site. Constant updates will help your website stay relevant and up-to-date with the latest trends and best practices. We recommend creating a calendar for when you plan on posting and sticking to it throughout the year.
Ultimately, there is no easy way to increase your website traffic. Building an audience will take time and effort; it doesn’t happen overnight. That being said, the payoff is fantastic! Having a relevant site is integral to running a successful VA business that can attract new clients. By implementing the strategies above, growing your website can be an easy and stress-free process.